Puma's strategic move to boost French logistics
Puma, the renowned German sports equipment group with its French headquarters in Strasbourg, is making a pivotal move to optimize its logistics operations within France. The company is set to open a sprawling 41,000 m² logistics warehouse next month in the Écoparc rhénan of Vendenheim-Reichstett.
This new facility, operated by ID Logistics, is designed to serve as a central hub for supplying Puma's extensive client base across the Hexagon, ultimately replacing its existing Landersheim site by next summer.
Unpacking the state-of-the-art facility
This impressive new industrial property is not just a warehouse; it's a testament to modern logistics infrastructure. Spanning 41,000 m², the facility includes four substantial halls, each measuring 10,000 m², alongside an additional 1,000 m² of dedicated office space.
The sheer scale and integrated office capabilities make it an attractive model for businesses seeking comprehensive operational solutions, from large-scale storage and distribution to administrative functions, all under one roof. Such facilities are crucial for companies aiming for supply chain efficiency and expansion in the competitive French market.
Écoparc Rhénan: a prime location for industrial growth
The choice of the Écoparc rhénan in Vendenheim-Reichstett highlights the strategic importance of this region for logistics and distribution. Located near Strasbourg, this industrial park offers excellent connectivity and accessibility, making it an ideal location for businesses looking to optimize their supply chain networks within France and potentially across European borders.
For companies searching for warehouse space for rent or industrial plots, the Écoparc rhénan presents a compelling option, bolstered by the presence of major players like Puma.
Collaborative development for top-tier logistics real estate
The development of this new logistics platform is a result of a collaborative effort involving key players in the commercial real estate sector. The building was constructed by LCR, a Bas-Rhin-based promoter, on behalf of Argan.
Argan, a Francilienne company, specializes in the development and leasing of high-quality logistics platforms, reinforcing its reputation as a leader in providing state-of-the-art industrial real estate solutions. This partnership showcases the robust ecosystem supporting large-scale commercial property development in France.
What Puma's expansion means for businesses
Puma's significant investment in this XXL logistics hub (part of a company with 16,000 employees and €8.8 billion turnover in 2024) signals strong confidence in the French market and a clear trend towards optimizing supply chain operations through modern infrastructure.
For businesses exploring opportunities in commercial real estate, this project serves as a clear indicator of the type of high-quality, strategically located warehouse and office space that is becoming essential for efficient operations and growth. It underscores the value of purpose-built logistics facilities in thriving industrial parks.
Source: dna.fr
